Inside Sales Lead Generation Manager

Catalyx stands at the forefront of the Machine Vision and Automation Services industry, renowned for our innovative solutions and commitment to excellence in the Life Sciences and Consumer Goods sectors. Our success is driven by a team of highly skilled and dedicated professionals who are passionate about delivering top-tier solutions to our global clients. As we continue to expand our global footprint, we are on the lookout for an Inside Sales Lead Generation Manager who is eager to contribute to our growth and success.

Role Purpose:

• Drive the creation and management of a high-quality lead pipeline to support sales objectives and company targets.
• Design, implement, and optimize lead generation strategies across diverse markets and business segments.
• Take ownership of evaluating activity performance and making data-driven adjustments to enhance effectiveness.

Responsibilities and Tasks:

• Develop and implement comprehensive lead generation strategies across multiple channels (phone, digital, and social media) in key regions including the US, UK/I, and Mainland Europe continually assessing their performance and making data-driven adjustments to enhance results.
• Define and implement processes and governance structures to streamline lead generation and inside sales globally.
• Establish and manage lead nurturing processes to effectively guide prospects through the sales pipeline, ensuring timely and efficient conversion.
• Oversee the smooth transition of leads to the sales team, ensuring that all generated leads are followed up and converted into sales opportunities.
• Work closely with our Digital Marketing and Marketing Manager to align lead generation initiatives with broader marketing strategies and optimize performance.
• Partner with Account Managers to ensure effective follow-up on generated leads, provide insights into lead quality, and tailor lead generation strategies to meet specific account needs.
• Engage with external agencies for content creation or localization as needed to support lead generation efforts.
• Initially, this role will be an individual contributor position, with the potential to build and lead a global team as the company grows.
• Reports to the Global Head of Marketing.

Skills & Experience:

• Minimum of 3 years in lead generation or a related field, with a preference for experience in Life Sciences or high-value B2B sales.
• In-depth knowledge of digital marketing channels.
• Proven track record in designing and executing successful lead generation campaigns with measurable results.
• Skilled in using lead generation and automation tools, with strong analytical abilities.
• In-depth knowledge of data privacy regulations such as GDPR and other relevant laws.
• Excellent project management skills with the ability to handle multiple priorities and deadlines effectively.
• Exceptional written and verbal communication skills, with the ability to engage stakeholders at all levels.

Why Join Catalyx?

At Catalyx, we believe that our people are our greatest asset. We are dedicated to supporting their professional and personal growth through our comprehensive Total Rewards package:

• Competitive Remuneration: Attractive salary and performance-based incentives.
• Benefits Package: Extensive benefits, including health, dental, and vision insurance.
• Retirement Plan: Robust retirement/pension plan with employer matching.
• Work-Life Balance: Flexible work arrangements to support a healthy work-life balance.
• Career Growth: Opportunities for continuous professional development and career advancement.