Digital Marketing Manager

We are seeking an exceptional Digital Marketing Manager to lead our dynamic team at a cutting-edge search agency. In this fully remote role, you will spearhead our digital marketing efforts, driving strategic campaigns and delivering outstanding results.

Key Responsibilities:

Digital Campaign Management:

• Develop and execute comprehensive digital marketing campaigns across various channels, including social media, email, and paid advertising.
• Leverage advanced retargeting strategies on platforms like Facebook and Google Search to maximise reach and engagement.
• Create and manage targeted audiences, set up ads, and optimise campaigns for maximum impact and ROI.

Content Strategy and Creation:

• Craft a compelling content strategy that aligns with our brand voice and resonates with our target audience.
• Oversee the creation of engaging content for our website, blog, LinkedIn, and other digital platforms.
• Ensure consistent messaging and high-quality content across all channels.

SEO, Analytics, and Reporting:

• Optimise website content for search engines, improving visibility and organic traffic.
• Monitor and analyse campaign performance using tools such as Google Analytics.
• Provide data-driven insights, reports, and recommendations to enhance marketing strategies and drive continuous improvement. Lead Generation and Market Intelligence
• Help develop and implement effective lead generation strategies through digital channels.
• Stay ahead of the curve by monitoring digital marketing trends, competitor strategies, and industry best practices.
• Conduct market research and analysis to identify new opportunities and refine our approach.

Website Management and Optimisation:

• Oversee the management and optimisation of the company’s WordPress website, ensuring a seamless user experience.
• Implement website updates, enhancements, and best practices to improve performance and conversions.

Requirements:

• Proven experience in digital marketing management, with a deep understanding of campaign management, SEO, and content strategy.
• Exceptional communication skills and fluency in English, both written and verbal.
• Highly organised, committed, results-driven, and analytical mindset.
• Tech-savvy and proficient in using various marketing software and analytics tools.
• Displays innovative, out-of-the-box thinking and a willingness to learn and adapt.
• Energetic, customer-focused, and demonstrates a strong work ethic and leadership qualities.
• Experience in TikTok OR wanting to expand into TikTok search, ads and this platform overall.

Benefits:

• Fully remote working environment – work from anywhere within the UK!
• Competitive salary and discretionary company bonus scheme.
• On Fridays, we finish at 1PM.
• Flexibility at Its Best: Hybrid working options, flexible hours, and a remote working budget for your ideal home office setup.
• Time to Recharge: 21 days of holiday (an extra holiday day for your birthday), with an additional day for each year of service up to 28 days, plus the opportunity to buy up to 3 additional days of leave annually!
• Invest in Your Growth: A discretionary professional development budget for training courses, books, and conferences.
• Making a Difference: 3 days off every year to volunteer for a ‘for good’ organisation, plus a birthday donation to a charity of your choice.
• Wellbeing Support: A reasonable budget for wellness initiatives, including a gym membership of your choice.
• Celebrating our Culture & Success: Team events including remote activities and all-paid trips to London to celebrate all things RobotZebra.
• Young and dynamic working environment.
• Rapid career progression opportunities.