Digital Marketing Manager

Protos Security (“Protos” or the “Company”) is the largest technology-enabled Security Officer Management company in the U.S. Protos offers its clients a customized and integrated approach to managing security officer programs, video monitoring solutions and video equipment services through over 4,000 vendors, comprising the industry’s largest network of screened and vetted security officers, combined with. The Company also offers security officers through its in-house manned guard division and provides clients with workforce and vendor management software solutions. Protos delivers holistic security risk mitigation services to Fortune 500 clients throughout North America, Puerto Rico, and the Caribbean.

Protos was the first, and remains the only, security management company to provide clients with uniformity in timekeeping, incident reporting and useful data analytics that are accessible 24/7 through its proprietary platform. When coupled with a dedicated Account Manager, Protos provides a full suite of security solutions that (i) reduces the client’s administrative burden, (ii) improves the quality of service through a flexible, deep vendor network, (iii) enables clients to gain actionable insights/analytics on performance, and (iv) yields superior customer service when compared to other national competitors.

Protos has experienced significant growth in recent years, both organically and through acquisitions. Although Protos was originally established in 2006, the companies combined under the Protos umbrella have been in business for more than 70 years and the enterprise is built on an exceptionally strong financial foundation with a long history of operational excellence. Through its parent company Security Services Holdings LLC, Protos has been majority owned since February 2019 by Southfield Capital, a Greenwich, CT based private equity investment firm. Southfield Capital has added significant financial strength, corporate governance, as well as both strategic and acquisition support.

For more information, visit https://protossecurity.com and https://www.southfieldcapital.com.

Overview:

Protos Security is seeking a highly skilled Digital Marketing Manager to join its dynamic team. This role is responsible for managing digital marketing initiatives aimed at driving qualified leads to our sales team and increasing brand awareness. The candidate will manage lead generation campaigns through paid search, display, and social media advertising, and analyze data from our digital platforms. The ideal candidate will have extensive experience with the Google Marketing Suite. This role will also maintain SEO best practices and other SEM-related initiatives. Experience with Salesforce, Pardot, HubSpot, SEMRush, ZoomInfo, and email marketing is a plus.

If you are passionate about digital marketing and thrive in a collaborative, innovative environment, we invite you to apply for this exciting opportunity.

Essential Duties And Responsibilities:

• Develop and execute lead generation campaigns via search engine and social media advertising.
• Maintain SEO best practices to enhance website visibility and search rankings.
• Build and manage dashboards to report on campaign KPIs, website analytics, lead source tracking, lead-to-sale funnel progress, and ROI/ROAS.
• Oversee the management of campaigns and SEO for multiple brands and websites, ensuring consistent and effective digital marketing practices.
• Utilize Salesforce, Pardot, and HubSpot for lead management and marketing automation to streamline processes and measure lead quality.
• Analyze and interpret data to provide actionable insights and recommendations, ensuring alignment with business objectives.
• Stay updated on industry trends and emerging digital marketing technologies to keep Protos at the forefront of innovation.
• Present findings and recommendations to various teams, including executive leadership, to drive strategic decision-making.

Knowledge And Skills:

• 5+ years’ experience with Google Ads, Google Analytics 4, Search Console, Tag Manager, and Looker Studio.
• Proficiency in other digital marketing channels, including Google Ads, Microsoft Ads (Bing) and paid social media advertising.
• Proven experience in lead generation, particularly within B2B contexts targeting large corporations like Fortune 1000 companies.
• Strong data analytics skills, with experience in BI tools such as Tableau or Sigma being a plus.
• Familiarity with lead qualification process flows and lead scoring.
• Knowledge of SEO best practices and their application to enhance website performance.
• Experience with Salesforce, Pardot, and HubSpot for lead management and marketing automation.
• Excellent verbal and written communication skills, with the ability to present complex data and insights effectively.
• Ability to manage digital marketing initiatives for multiple brands and websites, preferably with experience in a marketing agency.
• Highly detail-oriented and capable of managing multiple projects under tight deadlines.
• Collaborative mindset with strong problem-solving skills and a passion for innovation in digital marketing.

Work Expectations: T

his is a full-time remote position with core hours of 8:30am – 5pm M-F Eastern. Travel is expected to be less than 10% for team meetings.